FAQ

How can we help you?

Is the Optimisation Futée service tax deductible?

Yes, all of Futé’s services are tax deductible and can be claimed as expenses. Financial Horizons Group is responsible for providing you with the receipts you need for your claim.
Ask your accountant for more information!

Do I own my website?

Yes. However, you have access to our Optimisation Futée services (website appearance adaptation for targeted personas) on a contractual basis. In other words, since this technology can’t be sold, it will be automatically disconnected at the end of your contract.

Why do I need to provide so much information about my clients?

This information enables the Futé Marketing team to clearly define the personas to be targeted and generate more leads with our Optimisation Futée services.

I don’t have a text describing myself. Am I still eligible?

Yes. We have composed a generic text for advisors who don’t already have one for their “About us” page. You can also send us your own description at any time to replace it.

What’s included when you create my LinkedIn page?

Here’s an illustration that shows what’s included on the LinkedIn page created for you by Futé Marketing. The account belongs to you, so you can keep editing it as much as you’d like.

How can I further customize my LinkedIn page?

Here’s a video explaining how: How do I customize my LinkedIn page?

How can I ensure my online chat service is properly managed?

Here’s a video explaining how: How do I manage my online chat feature?

Anti-spam legislation: What’s the difference between express consent and implied consent?

Bill C-28 regulates all commercial electronic messages, whether they are sent via email, SMS or a social media platform. Legally, electronic messages are considered to be of a commercial nature if they can be reasonably understood to be promoting a product, service or business opportunity, whether for profit or not. For example: an offer related to a sale, purchase, rental of a product, service, property, potential business partnership or investment, etc.

Commercial messages can presently only be sent to individuals who have given their express or implied consent. Without this consent, you’ll be breaking the law, and the penalties can be steep.

Many people are under the impression that promotional emails are no longer permitted. But that’s not the case at all. Email marketing is still possible, and it remains the most profitable and efficient method of promoting a product or service. The legislation simply ensures best practices are followed and penalizes the people who clog up inboxes.

What’s the difference between express and implied consent?

When an individual gives their consent to receive communications from you (e.g. signs up for your newsletter on your website), that’s express consent.

Even if an individual does not expressly consent to receive communications, if you can show that you have a business relationship with them, you are considered to have their implied consent. Under the law, the following cases constitute implied consent:

Cyberimpact web extract by Stéphan Lestage

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S’orienter dans le monde en constante évolution de la finance et des produits d’assurance peut être un véritable casse-tête. Trouver une solution complète et avantageuse pour l’ensemble de vos avoirs devient également bien complexe. C’est pourquoi je vous propose mes services afin de procéder à une analyse personnalisée de votre portefeuille.

Grâce à mes conseils, vous bénéficierez de placements optimaux et d’une gestion fructueuse de vos investissements. De plus, nous nous assurerons ensemble de vous guider vers les meilleures solutions d’assurance. Tout cela en vous orientant efficacement à travers la vaste gamme de produits qui s’offre à vous.

Je vous propose également une planification judicieuse de votre avenir financier en vous assurant d’abord une relation de confiance. Il me fera plaisir de vous garantir une écoute adaptée de vos besoins et de votre réalité économique. Faites appel à mon expertise en matière d’assurance et d’investissement dès maintenant. Un avenir financier qui vous avantage, ça se planifie!

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